Tranquil Tilingit was created by myself for my Design and Layout class.
To resemble clientele experience, I was assigned to build a brand identity for a food truck restaurant strictly focused on Native American (Tlingit) cuisine.
The Tlingit culture believed that the Earth and the land on it were an abundant provider and respected it. Bears were also representative of strength, courage and family, hence why the logo is a bear hugging the abundant provider, Earth.
My favourite parts about this identity are the menu and food truck since they are where I got to use many effects to bring the details and food to life.
Logo
Food Truck Mockup Design
Menu
Sticker
Web Ads
Instagram Story Ad
Leaderboard Banner
